Tag Archives: brand identity

Our primary platform for communicating our most deeply-held religious beliefs should be fast food packaging

“I just ate at McDonalds and I’m absolutely beside myself. I’m so upset that I can barely type. Do you know that nowhere on the packaging for their Filet ‘O Fish does it mention that Jesus Christ died for our sins upon a cross? It doesn’t even mention that he was known to have enjoyed […]

Posted in Marketing, Religious Extremism, Uncategorized | Also tagged , , , , , , , , , , , , , , , , , , , , | 31 Comments

Why Ypsilanti’s identity, independent of Ann Arbor, is important…. and why we should fight to keep our Convention and Visitors Bureau

It was made public today that members of the Washtenaw County Board of Commissioners are considering the possibility of forcing a merger between the Ypsilanti Area Convention and Visitors Bureau (YACVB) and its counterpart in Ann Arbor. This, as I understand it from my sources, is something that the Ann Arbor Area Convention and Visitors […]

Posted in Ann Arbor, Marketing, Rants, Uncategorized, Ypsilanti | Also tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 73 Comments

Paul Saginaw sets the record straight on employee ownership and participation within an evolving Zingerman’s, contemplates the future without him

As I suspect most of you know, a few days ago the Business Insider posted an article stating that, in the near future, Zingerman’s would be transitioning to a “worker-owned cooperative”. As you may not know, however, the folks at Zingerman’s quickly came out to say this wasn’t the case. While they were indeed planning […]

Posted in Ann Arbor, entrepreneurism, Food, Local Business, Locally Owned Business | Also tagged , , , , , , , , , , , , , , , , , , , | 28 Comments

Art, Food, Sex and Trauma: Mark Maynard shoots the shit with the most important artists of our day… Episode 2: Rebekah Modrak

In December, I posted something about a brilliant piece of satire directed at the company Best Made and its line of high-end, artisanal axes. The artist behind the work, who called himself Peter Smith-Buchanan, I thought, lived in New York. As it turns out, however, the artist lived just down the road… Today’s interview is […]

Posted in Ann Arbor, Art and Culture | Also tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 32 Comments

Which Wendy’s Location are You? …the online quiz that’ll surely make me rich

A week or so ago, in a post about how much I despise the Buzzfeed quizzes that are slowly choking the life out of the internet, I speculated that, in the not too distant future, we’ll likely arrive at a point where media companies begin partnering with corporations to offer specialty quizzes intended to reinforce […]

Posted in Uncategorized | Also tagged , , , , , , , , , , | 8 Comments

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