real simple

I just found it interesting that a magazine calling itself “Real Simple” would run ads for Hummer. I realize that the magazine is targeted toward “upscale” suburban women, and that some of them might fit the H3 profile, and I understand that Hummer must be shelling out a lot of money for the ad placement, but it seems to me that a magazine ostensibly about living in harmony with the world around one’s self might lose a few credibility points when it starts shilling for these colossal “fuck-you-mobiles.”

[This post was brought to by the rest of the civilized world, who wish desperately that we could see ourselves as they see us.]

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4 Comments

  1. dr. teddy glass
    Posted May 29, 2007 at 8:18 am | Permalink

    See also-

    http://www.smh.com.au/news/world/child-kills-giant-pig/2007/05/26/1179601736704.html

  2. dr. teddy glass
    Posted May 30, 2007 at 12:18 pm | Permalink

    Nothing could be more simple actually. Buying a Hummer requires almost no thought. Certainly it doesn’t require any consideration of global events and the health of the planet. All it requires is for someone to have the very simple thought that she would rather be the killer than the killed if an automobile accident is in her future.

    It’s a reptilian brain thing.

  3. egpenet
    Posted May 30, 2007 at 4:04 pm | Permalink

    humming … when you don’t know or remember the words … is real simple

  4. Jennyfurann
    Posted May 30, 2007 at 11:10 pm | Permalink

    I’ve hated the Hummer for a long time. Before the H2, there was a guy at my college who drove around a full size military style hummer painted bright yellow. It always pissed me off.

    When the H2 came out I started flipping them off, and then I found fuh2.com YAY! Genius.

    As an odd sidenote, I recently turned down an interview to do financial and market analysis for Hummer (as apparently a separate division of GM). That’s just a little bit more evil than I’m willing to put up with at work.

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