Al Gore took the climate fight up a notch this weekend, when he announced the launch of the We Can Solve It campaign. According to Gore, who appeared on 60 Minutes last night, the campaign, aimed at constructing a broad coalition of millions around the single issue of global climate change, is built around a $300 million adverstising campaign, in which he’s investing much of his own money… To see the first ad in the We campaign, which will begin airing during American Idol and other popular television shows this week, click here.

For those interested in knowing more about the campaign, the “Washington Post” just ran a good feature. Here’s a clip:

…In an effort to broaden the campaign’s appeal, the alliance has already forged working partnerships with groups including the Girl Scouts and the United Steelworkers of America. One of its early ads will feature the unlikely alliance of clergymen Pat Robertson and Al Sharpton sitting on a couch on Virginia Beach, talking about their commitment to address climate change…

If you fall somewhere between Girl Scout and steelworker on the American continuum, and would like to join the campaign, just click here and enter your email address.

Speaking of Gore, it’s looking unlikely that he’ll be the Democratic candidate for President at this point, but you never know what might happen if we go into the convention without a clear frontrunner. Here, on that subject, is a clip from an article in today’s Huffington Post:

…In effect, Gore’s prospects are aligned with Clinton’s. Unless the contest comes down to the convention, neither is likely to emerge the nominee. To the extent that Gore truly does want the presidency, he has every incentive to prolong the fight (the current Clinton strategy). And if you were looking for a hidden reason why Gore has not endorsed Obama, consider that his doing so would probably doom Gore’s chances, a fact of which his aides are doubtlessly well aware. That is not to say that Gore will not eventually endorse Obama, particularly if a June coronation is all but assured. But the more likely it appears that the fight will continue to the convention, the more likely Gore will remain silent…

If it works out that Gore’s the candiate, I’ll be happy about it, but it’s really not something that I’m wishing for at this point. I actually think he’s right where he needs to be at the moment. A year ago, regardless of what good he might have been doing for the planet, I would have said that we needed him in the White House. Now, I don’t think that’s the case. I guess the thing that’s changed for me is that I’ve become more comfortable with the idea of Barack Obama as President. Right now, the idea of Obama as President, Clinton as Vice Presidnet, Edwards as Attorney General, and Gore as leader of the non-political campaign to save the planet sounds like a pretty damned good lineup to me.