Dangerous Nipples: If you enter your local Kroger without a shirt, you’ll be asked to leave. A semi-automatic rifle, however, is just fine.

The organization Moms Demand Action for Gun Sense, having successfully led a campaign to get Target to change their policy on open carry, is now turning their attention toward the nation’s largest supermarket chain, Kroger. Their new campaign, called Groceries Not Guns, is launching with a series of ads, like the one above, which I think is brilliant. The ads, which feature images of open carry advocates standing alongside people who, unlike them, actually would be asked to leave their local Kroger store, is scheduled to run nationwide in USA Today. More interestingly, though, Moms Demand Action also has plans to saturate the Cincinnati market, where Kroger has its headquarters.

I guess we’ll have to wait and see how it plays out, but my sense is that the campaign will be successful. It’s one thing to run ads in liberal cities, saying that Kroger is bad, and encouraging people to shop instead at stores that ask armed people to leave, like Costco, Target, Giant and Whole Foods. It’s another, however, to go right into the community where said company is headquartered, and put up billboards that you know will lead to questions around the kitchen tables of Kroger executives.

“Dad, why is it that I can’t bring a skateboard into your stores, but I can bring in an Uzi?”

[This post is dedicated to Derek Flemming, the 43 year old father of two who was murdered in Howell yesterday, after an apparent road rage incident. Flemming and his wife were headed to pick up their two children, ages 6 and 7, from their first day at school, when they became involved in a rapidly escalating exchange with a pickup truck driven by Martin Edward Zale, a retired police officer. After being cut off several times by Zale, Flemming got out of his vehicle, and approached the pickup, which had stopped in front of him. Witnesses say he asked, “What’s your problem?”, at which point Zale pointed a handgun through the window of his car and shot the unarmed Flemming in the face.]